The internet puts competitors a mere click, tap, or search away. And if your livelihood depends on the web, you know it doesn't take much struggle during these critical moments for your users to disappear. These moments make up the building blocks of frustration. The site (or app) is too slow, too complicated, confusing, roadblocked, whatever. You're going about your business online and trying to get some job done-learn about a topic, buy something, do some work. Why do we get frustrated when we're online? It's simple. Eliminating bad UX online starts with identifying the worst examples
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